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Okuapter GO Supply Chain Management Operations Management - 5% Edition ‎Ruevell & Oeraad O. Tay, 111‏ ما ‎

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"Lecture Outline * Supply Char Oacagewedt ‎Devkuloyy: @ Supply Ckaia‏ ی ‎Guubler‏ ‎9 Guppy Choir ‏هه[‎ ‎* Guppliers ‎Copyright 2006 John Wiley & Sons, Inc.

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"Lecture Outline (cont.) * €-Procuwre went ماو * * Gupply Chain Oacageweut GoPivare * ‏نو(‎ Guppy Chua PerPorwcare * Global Guppy Chait Copyright 2006 John Wiley & Sons, Inc.

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1 Supply Chain " Ol Pociiies, Puavciiogs, uviviies, ussuvidied wil: low ded tracsPorcwuiva oF yoods dad services Proxy raw woterids iy mustower, os wel os the ussuvidied icPorwaird Plows Qa tteqrdted your oP provesses to “suwce,” “eoke,” wad “deliver” products Copyright 2006 John Wiley & Sons, Inc. 10-4

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Denim Jeans Copyright 2006 John Wiley & Sons, Inc.

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Copyright 2006 John Wiley & Sons, Inc. 10-7

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Supply Chain Processes نادس ۱ ل ییا أ بزاع Copyright 2006 John Wiley & Sons, Inc. 10-8

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13 15 6 Chain for Service Providers عاسو كدب ‎hac‏ ۹۳ بو() + * Opes wit Pocus va the Bow of physicd qwods » C@oouses va hued resvurves und support services 9 QOovre ‏یی و اجه اون‎ Copyright 2006 John Wiley & Sons, Inc. 10-9

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"Value vs. Supply Chain * Odtue ‏مه‎ ‎" every step Prow raw woterids to the eveotud ead user ® dicate yoo is delivery oP woxtrusr uolue to the eo user * Guppy ckoia ® onivites thot yet row woterids ond subussewbles into Copyright 2006 John Wiley & Sons, Inc. 10-10

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Supply Chain Management (SCM) ‏مت‎ ‎* Dacagiag Plow oP ‏مه راومه روا موه‎ + order to uttaic the level oP syockrodizatiod that will wake it wore respousive to pustower ueeds while eric ۲ * ‏عرو))‎ ۲ ef Pevive GOO ۶ ‏موز‎ ‎۶ ‏اون‎ ‎۱ ‏وی‎ ‎۶ ‏اصص‎ Copyright 2006 John Wiley & Sons, Inc. 10-11

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1 Supply Chain Uncertainty _[ ای ما یوج * ‎Oe wd i GOO:‏ * تج تا وی و لیر ۰ و( ‎decwodd‏ موز ۶ نات موی حجصصی ‎tenes‏ ایا ان ‎Sreuitny Cosi) excess "bay‏ ‎ieveuiory ® kee‏ رات ‎Orgaive ePPevis oP "orotate‏ * ‎batch ordertay‏ موه ملس ۰ ای لس لوا « عطن ” ‎daveciory‏ * اجه موه یی " وی ماو Copyright 2006 John Wiley & Sons, Inc. 10-12

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‎Effect‏ فطل ‎ ‎Occurs wheo sight dewond vorsbiiy i ocaPed ce KPoreato coves back ‏ی‎ ‎ ‎Copyright 2006 John Wiley & Sons, Inc.

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Information Technology: A Supply Chain Enabler * ‏وق‎ code onl poictoP-sde 8 dota creates ‏كتجصكمامماصا مد‎ copter record oP a sue * Rado here (R10) © teckorleyy con seod proocunt dota ‏و و وا ما مت مب‎ vist ‏لور‎ waves 10-14 ۰ ‏هه با و‎ oF supply ‏مه‎ ‎* Chrenxess © replewedt of physicd bustcess Processes wih elecirvair poe ۰ ‏مد موق‎ )01( = عجان جومم وان رجف جدود جم عسجصك دوصمصجا خأ عكمدكاوجع Copyright 2006 John Wiley & Sons, Inc.

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E-business and Supply Chain [_ ‏سس سس‎ * ‏نم لمه موی وونل‎ reductions * Reductiv or ‏لصو اه صا عا ان ماه‎ ۶ ‏راومه مان‎ choc respouse ‏له‎ trocsartios fies * Garttogy 0 wider pressure ved eoreused visibly Por 1717177050125 * Greater choices ont wore ‏عونا وصتممس وها‎ vustowers Copyright 2006 John Wiley & Sons, Inc. 10-15

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E-business and Supply Chain (cont.) ‏سب‎ > > 2222+ * 1 ‏ما بقاطاوووصمه امواوم خأن الججم جه جه وموك لوبوعوم‎ * ‏و اوه تا اه راومه له مساو‎ ‏وعممو و( مه ال صموصه‎ ۶ ‏مین‎ oP ‏موم امیش‎ © Levelt playiog Piel Por sol cowposies ۱ ‏لمه ,جمصتارصنت ,جاعكاءوم ما كوعوصه أمتاصان‎ distribuiod chock Copyright 2006 John Wiley & Sons, Inc. 10-16

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Supply Chain Evolution at Nab; 1SCO Forecasting/Ordering “Then: Nabisco determines the amount of Planters cashews a customer in New York might sellin a quarter, without consulting the customer. Now: Nabisco and its customer share sales forecasts based on current point-of-sale data, ‘past demand patterns, and upcoming promations via the Web, and agree on an amount to supply. 5 Procurement “Then: Nabisco phones its Brazilian ollice and employees deliver the overs tn person ta local farmers, who put the raw cashews an trucks, which take them to the port Now: Nabisco contacts its Brazilian office by ‏أل‎ ‎‘e-mail, but employees still must contact local farmers personal 2 personally 2 7 Copyright 2006 John Wiley & Sons, Inc. 10-17

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Supply Chain Evolution at Nabisco (cont.) Transportation Then: The shiping company notifies Nabisco when the cashews have sale When the cashews arrive in Jacksonville, Florida, a freight forwarder processes the paperwork to clear the shipment through customs, and scurries to locate a truck to deliver them to Nabisco plants, The truck takes the cashews to Nabisco’s manufac- turing plant, although it may be only halt-full and return empty, costing Nabisco money. Now: Shippers and truckers share up-to-date data onlin via a calaborative global logistics system that connects multiple manufacturers and transportation companies and handles the customs process, The system matches orders with carriers to make certain trucks travel with full loads. ‎all‏ اص اسلا ‎ ‎Copyright 2006 John Wiley & Sons, Inc.

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aa ply Chain Evolution at isco (cont.) “Then: The nuts are roasted and packed, and trucks take them to Nabisco’s 12 warehouses across the country, where they are ready to be shipped to stores However, they may not he neat the store where the customer needs them because ‘demand has not been discussed, Now: After the nuts are roasted and packed atthe plant, Nabisco sencls the cashews to a thirel-pary distributor, which relieves Nabisco of a supply chain activity not among its cove competencies, The distributor consolidates the nurs on trucks with other products fom Nabisco’s competitors going toa customer resulting in full loads Then: If Nabisco ordered too many cashews they will turn soft inthe warehouses, and if they ordered too few the customer will buy cashews elsewhere. Now: Nabisco correctly knows the customer's need so there is neither a shortage nor an oversupply of cashews. Transportation, distribution, warehousing, and inventory costs ‘drop, and product and service quality improve. ‏يمي‎ ‎=~ 2 د Copyright 2006 John Wiley & Sons, Inc. 10-19

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RFID Capabilities Copyright 2006 John Wiley & Sons, Inc. 10-20

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_ RFID Capabilities (cont.) Copyright 2006 John Wiley & Sons, Inc. 10-21

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1022 دام را رت Copyright 2006 John Wiley & Sons, Inc.

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E-automotive Supply Chain €-Outexwoiive (Pull ‏لایر‎ Cos va mmicer ‏لاني ام امس‎ punks chs Bata Pos, retable, od eirwtzed ‏اح نا‎ cars ۲ @hored ‏ی بو‎ ocd 10-23 Outowoiive Post Pusk—ell Pow ‏اه روز‎ Gol oF even ocd stuble production Owes opproak Guppy Okan Processes Custower sales Production Oistibutios Custower ‏عاص مداه‎ Copyright 2006 John Wiley & Sons, Inc. ۰ ۰ ۰

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E-automotive supply Chain Copyright 2006 John Wiley & Sons, Inc. 10-24

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~ Supply Chain Integration ٠ ‏مساك مودو رول‎ amoey supply choi wewbers ۰ Reduced bulhip eFPevt "Cory problew ‏سند‎ " Poster respowe ® Quilts trust and ‏ای‎ * ‏ماو ماو‎ Porevosting, replevishwect, ort design اه انش ‎Recuoed‏ © لعف ساف سي رس فاح ‎Lower Coste (wuterial,‏ * متا موی زرا ۶ ۰ ‏موه جوا‎ service evel Copyright 2006 John Wiley & Sons, Inc. 10-25

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Supply Chain Integration (cont) Copyright 2006 John Wiley & Sons, Inc. 10-26

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Forecasting, and Replenishment * Process Por two or wore cowpunies ita supply choie to svochrouize their decvocd ‘JJecrecastng, ang Copyright 2006 John Wiley & Sons, Inc. 10-27

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== ‎"Suppliers‏ ‏_[ ‎SSS‏ ‎Procurewedt‏ * ‎Pree sapiens:‏ سور ‎gach oh grad and‏ © ‎Odeword (dient respouse) delivery‏ * روا ی بت او سرا یب و :۳ اه ا كر * ‎OF ae wonder ea‏ لتم بای بحاص ی رارینی اف اه سس ‎processes‏ لت مه منم موم وم « ‎ood supplier‏ موه مورا Copyright 2006 John Wiley & Sons, Inc. 10-28

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1 Outsourcing EEE ‏سا‎ __ ۰ 6 ® porckase oP yoods ocd services Prow ue vutside supplier * Core vowpetewies " what 0 cowpoy does best ۰ Grote 7 " a oowpoy porches yods und services Prow vay a Pew (or var) suppliers Copyright 2006 John Wiley & Sons, Inc. 10-29

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[Orteterd Bqugzanat ‏و(‎ ۳ DernPacturer 0 ‏عون‎ )060( Operetta (OPO) ‏هت‎ Copyright 2006 John Wiley & Sons, Inc. 10-30

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1 E-Procurement مسبت * Direct purchase Prow suppliers over the Votercet * ‏سر‎ products yo direvtly into produoiiva provers a procul, iodicent products ut ماو * ® Web sites where cowponies ond suppliers poorduct * Reverse ‏مه‎ ‎" a opwpo posts orders oc the Iotercet Por suppliers to bid oo Copyright 2006 John Wiley & Sons, Inc. 10-31

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Online Sourcing/ Procurement Process ۳۹0۳۹ ان ۱0 ۳ ۳ 1. Initial Supplier Review Start the sourcing process by conducting realtime: online supplier reviews. 2, Gather RFQ Documents Electronically gather all Request for Quote (RFQ) documents in a central online repository. ا ‎Send Out RFQ |] se‏ From desktop simultaneously send to multiple bidding suppliers RFQ|_Supplier 1 electronic RFQ documents 2 4, Gather Revisions and Resend : 8. Al revisions to RFQ tracked electronically ‏سا‎ Supplier 3 supplier 2 Copyright 2006 John Wiley & Sons, Inc. 10-32

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1 11 Procurement Process cont. ‘Supplier 1 Receive RFQ Re ۷ ۳ 5. Receive Responses Hee eres ۳0 ae, from suppliers in templated format ۳ Buyer can award business or ۰ continue 6. Compile and Evaluate Responses Compile data fom all bidders or Supplier 2 review. ‏[ا#سعوم‎ 7 7. Supplier Review ‏و دی‎ Review all bids 55200 Copyright 2006 John Wiley & Sons, Inc. 10-33

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1 101 Procurement Process 8. Narrow Bid List Electronically notify noncompetitive bidders that they are no longer in contention. 9. Conduct Negotiations Invite all remaining bidders to participate in an online auction that is conducted within several hours 10. Select Winning Bidder Copyright 2006 John Wiley & Sons, Inc. 10-34

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10-35 ‎Berane PO(2; Owed 1992),‏ یه تسا م9 ‎QRetiicoship bowers Pontes ond Pyaricas ubay the Ou- 00-1 © ‏باج‎ 0-5 ‎00 Headqutes ‎ ‎ ‎ ‎ ‎ ‎ ‎Ditton Centre ‏تا اسف( لا( هه ‎Proce‏ موه یسم ‎ ‏سر ‎Copyright 2006 John Wiley & Sons, Inc. ‎ ‎

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Distribution * Gaoowposses di chamets, provesses, und ‏ساموت بط( ,و۳‎ ocd ‏ردطادا وس‎ ‏مس ور الم و ما‎ tis way to Pied ‏وی‎ ها (سلی مان * " Lowstcs * (rocsporteiga ccd distribuiod oF yoods ocd Servers ® Ornivicy Porce today is speed ۶ Contour) toportat Por Itercet dor-oows Copyright 2006 John Wiley & Sons, Inc. 10-36

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Custorner places ‏هلاه‎ Reed lights show worker which products ae ‏ع‎ S ‏سا ی‎ diatibution centers prot placed in crates on conveyor 5 - Crates ride conveyors through pe Order arives within | to 7 days hems sete by bat codes 5 Bess Boxes shipped by Us Posial Service ard United Parcel Service Crates artive at cenital point and bar codes of products matched with orckrs, items soied automatically into one of several tousand chutes, into a box Boxes are packed, taped and weighed Copyright 2006 John Wiley & Sons, Inc. 10-37

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— detribution Centers 1 (DC) and Warehousing—s——— "OCs we sowe of the largest business Pasties ta tke Ovited Grates * Dredd is Por wore Prequedt orders ia swoler دع حكني مت موی لت یبیل رری() ۲ دما ‎@osipocewect‏ " ‎Bod ussewbly acd product codPiquraica way‏ " ‎be dou ot he OC‏ Copyright 2006 John Wiley & Sons, Inc. 10-38

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Warehouse Management Systems " Dik) cuowdted sysiew that rus day-to-day operdicas ۰00 * Cows tec puta, pichiod, pachiod, ord shippicgy مج * Copyright 2006 John Wiley & Sons, Inc. 10-39

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Labor Management 8 manages, arel reports 52 ‏سس‎ ‏اس‎ ‎Worshoune Optiniain ‏که‎ ones es ont ten te ; ceeanclled ‏جا اذا‎ 8 ey 1 Caton tabelng - ۳ Space pula ae a Order Tracking ۳ ای ماس ‎dock il outgoing 0‏ 0 put away and picking 1 Yard Managerncat 0 ‏كاا1 وی‎ an chee doce oe 0 Copyright 2006 John Wiley & Sons, Inc. 6 27 3

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|۳۳ Inventory Qaaacturers ‏و‎ orders, wi dstribuiors or retilers Giockiag iePor<aivg is ‏)او یه‎ © Prst step towards supply chain colaboraiod (eorewed speed, reduced errors, und koproved service Copyright 2006 John Wiley & Sons, Inc. 10-41

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Logistics and Distribution ‏ا الاق‎ " Colkiboraive ‏لمم ی و‎ ‏جلموو خأو جیوه دعوم جام‎ «۰ Vtercetbased exckodge oP data ded ‏ماو(‎ ‎3 OrpePocdt devreus in ‏دعوو مجه هروا رمووچیم‎ ‏نیما بطم‎ 9 Covwpunies Poous vu vere vowpetcwies Copyright 2006 John Wiley & Sons, Inc. 10-42

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1 Transportation Copyright 2006 John Wiley & Sons, Inc. 10-43

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1 Transportation (cont.) 10-44 * Bir © wot expose avn Paste, woke oP Pret trexeport "hohiveight, owal puckaps <OOO be « highvoke, pertshuble oud ‏امش‎ woods "eos bet * Package Delivery © xv parka * Pest od nouble ‏ات نت موی«‎ 1 Du Copyright 2006 John Wiley & Sons, Inc.

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1 Transportation (cont.) *Duter 8 law-oost shipper woe © prkoary xomccs ob ‏سس‎ shipper; "0.6. waterways ® slowest shippiey wade ‏الوا‎ ‎۶ ‏امین‎ severd wodes of shippiacrtiruck, water ‏لاس اس‎ ۶ ‏ای ها موی روا‎ *Pipetce “ravepert oll ced products tt hepa ‏مو"‎ "high coptd ost, eovarvicd use "loo te aed lou ‏اجه رون‎ Copyright 2006 John Wiley & Sons, Inc. 10-45

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Internet Transportation Exchanges——— 7 Qricy toyeter shippers und corriers " atta poctast, aeypitoiods, duotods: * Cxavples ® ww te co ۰ Db Copyright 2006 John Wiley & Sons, Inc. 10-46

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0 Software ۶ uterprise Resource (Placroercy (ERP) ® soPiwere thot iateqrutes vowpourus oP a powpoy * GOP was First ERP svPiware " GOP cw * ‏راومه ار‎ wodules thot low ‏امه‎ beter powponies uray the supply choi Copyright 2006 John Wiley & Sons, Inc. 10-47

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Lickicxy Guppy Okan witk GBP Copyright 2006 John Wiley & Sons, Inc. 10-48

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Measuring Supply Chain Performance ‏:اا سسسس سس‎ ۱ inicio ما ررسمپریز ۱ © post oF coma sles ‏ای رها ور‎ ® iwedory days oF supply © total votue oP oll tees beter etd ‏هد و‎ = Pil rote © ‏مودو‎ oP orders Pied by a distributive cecter witsic a ان وا ما Copyright 2006 John Wiley & Sons, Inc. 10-49

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Key Performance Indicators Cost oP qouds sold ] ‏مر‎ value oP uediory ۶ وا هط رسمه اه صل سوه ومس6 39د ضاف ‎Por tew i) XC (vot‏ ضيه ‎(werage‏ = Qverage cqyreyate value oP rdiory ۹۶ NS (Oma ch cet ee OOS =) Copyright 2006 John Wiley & Sons, Inc. 10-50

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Key Performance Indicators: Example 0. Cost oP goods ‏امه‎ $POS ‏مب‎ ©. Prockunton waterts ond parts: 50: ,66© 00000 9. ‏مب‎ 900, ۰ Prisked ‏ول‎ $00 6 ۲ ‏وه مه‎ ructory (OHO+#): SOF 49,000 86866 ۵۵۵, OOO 6 ‏اس‎ ‎$9, ,€4d9,000 90 م (6066,000,000(665) 19 Copyright 2006 John Wiley & Sons, Inc. 10-51

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۱ 01 Measures of Measures of Supply Chain Performance * @rovess ) ‏اس‎ "sed to wodior ud ovarl ad provess in supply ‏تست‎ 35 Guppy Ckaia Operaionws QePerewe (®COR) " estubisk torqets to ushieve “best ta oliss” perPorwawe Copyright 2006 John Wiley & Sons, Inc. 10-52

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Copyright 2006 John Wiley & Sons, Inc. 10-53

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۳) روص :)6806 ساب /() و سس سا نا ۳۵| ‎oP orders shipped wii oP‏ هت ‎hones oP order revel‏ ‎(Perceckne oP orders delvered oc tie ord i Pu, perPeniy crotcked wks order ‏جد كلابب‎ Ducber of dave Brow order reveipl 7 Prustoxver dehvery ‎(Duxober oF days Por supply cholo ty respond ‏مد ص‎ Voptooced siqaPicod chon ‏لمح و‎ wahoo cost pecohy ‎Duspber oP days to achieve oct vopkroced 20% chose tt arders wikout a cost pecray: ‎ ‏جع رون جو ‎Orie‏ ‏مج ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎

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۳ مه :8۵000 مطم 02۳ | عومس بو متا Supply chain | Direct and indirect cost to plan, source management _| and deliver products and services 602 of goods | Direct cost of material and labor to sold produce a product or service Value-added | Direct material cost subtracted from productivity | revenue and divided by the number of employees, similar to sales per Warranty/ BHBLWEid indirect costs associated returns with returns including defective, processing planned maintenance and excess €98h-to-cash | RYBIH@AMGF days that cash is tied up as cycle time working capital Inventory Number of days that cash is tied up as days of supply | inventory ‘Asset turns | Revenue divided by total assets including working capital and fixed assets

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"Global Supply Chain ۲ Wo cowpete ‏ماو‎ requires oa ePPevive supply chat ® 4ePor<vaios tevkovlowy is ac “ecubler” oF dobd trade ۴ ‏له و ش۱)‎ «rou ال سس و 0() ۲ Copyright 2006 John Wiley & Sons, Inc. 10-56

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Obstacles to Global Chain Transactions * Cooreused domuetaiog Por vives, vary icsurcuce, letters oP oredit, ooo bile oP adic or oie uwxpbils, ood inspections * ‏ما ونر رزوی ور‎ vary Brow pour to * ‏لو‎ yvups, todPPs, duties, cod radio posts 3 * OPPerewes in powumivdion teckel cord 3/9 Copyright 2006 John Wiley & Sons, Inc. 10-57

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Obstacles to Global Chain Transactions (cont.) ۰ OP Perect busivess pruvives us well os hoogquage barriers Covernved codes ved reportiog requireweuts that vary Prow Doniry to cous ۰ ۰ 9 2 2 Copyright 2006 John Wiley & Sons, Inc. 10-58

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"Duties and Tariffs . CrolPeraiva oF tride aperweds . Grou wewbers charge uaPorw torPPs " Oewber ‏رما لب‎ 0 cowpetiive advocate wikia the wou ۰ Drode ۹ "tachide Preight Porwarders, musiows house brokers, export packers, ood export Copyright 2006 John Wiley & Sons, Inc. 10-59

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i Duties and Tariffs (cont.) ١4 اا 0 Copyright 2006 John Wiley & Sons, Inc. 10-60

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1 Landed Cost ‏مسبت‎ ‎5 ‏لك‎ oP productay, ‏ب‎ ‎proodust to the ste oP coos pion ‏وم او عبن‎ * Ochs added tx (OPT) © oc iodirent tox ussessed oc the ‏الم و و دس و و‎ at oapy stage oP production process Brow row woteridl ‏صا‎ ‎icra ‏طلسم‎ * Clicker shock " Oovurs wheo oo ordered is ploced wi a powpony thot does ut have the vopubiliy to colrutote hooded post Copyright 2006 John Wiley & Sons, Inc. 10-61

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Web-based International Trade Logistic Systems ٠ Aotercativcdl trade Iruystiog web-bused svPtiwure sysiews reduce obstacles to ub trate "power ‏تسه له جوا‎ 8) provide bora va ied FS, dbs ead nei processes: ‏ریصب ورن سنوی يي اه‎ ocd Wal prices tb induced products ordered over the Deb ميدن وم سین ای بسا میب أل ی Copyright 2006 John Wiley & Sons, Inc. 10-62

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Globalization for U.S. Companies ۶ Two siqPicad changes ® posse oP OBETO * akvissiog of Chia ia OTO * Gleorodic Terdusiry " 0O% oP vwstis in vowpoceds " ‏نب‎ supply choos have woved to Chica * @rvlPeratva oP ‏و اون‎ Copyright 2006 John Wiley & Sons, Inc. 10-63

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Effects of 9/11 on Global Chains «+ Cooreuse sepuriy weusures added we to supply ‏یی اه‎ ۰ (eoreused suppl cha costs * GP hows rules Por “risk screed” ‏ول تلو«‎ « ‏را جوا لام‎ 04 days * Aauedory levels have ‏لامج‎ 06 * ‏:لیا وی بان‎ ۶ ‏برس ی سس تسه اقب لا امسر‎ end ‎scrercien of Giorno‏ ی[ ‎seaports arvuend the work!‏ ‎Copyright 2006 John Wiley & Sons, Inc. 10-64

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Copyright 2006 John Wiley & Sons, Inc. All rights reserved. Reproduction or translation of this work beyond that permitted in section 117 of the 1976 United States Copyright Act without express permission of the copyright owner is unlawful. Request for further information should be addressed to the Permission Department, John Wiley & Sons, Inc. The purchaser may make back-up copies for his/her own use only and not for distribution or resale. The Publisher assumes no responsibility for errors, omissions, OD AAMAgeRGAnsed bythe use ofthese 2 ‏ومومد‎

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