Marketing trends prediction
اسلاید 1: brought to you by 2008 Marketing Trends Predictions Spotting the trends of influencers
اسلاید 2: 2 10 Tech influencer & their trends forecast for 2008. Forecasts categorized into “in”, “out” and “yet to come”*..Tag cloud on all forecasts to present what will be “In” for 2008.Step 1Step 2Step 32008 TRENDSTrendsSpotting “Influencers Focus Group” note: this categorization is based on our own analysis*
اسلاید 3: 3What’s In?Blue Is The New Green…Targeting Behavior 1MARIAN SALZMAN http://news.sky.com/skynews..What’s Out?DemographicsThe World is LocalCoopt Consumption Blue is the New GreenTransparency Outwitting DiseaseInstant Gratification2008 TRENDS
اسلاید 4: 4What’s In?Specialist+Contacts What’s Out?Creating TV adsAll DigitalEarned Attention10 Trends in Digital Ads2GILES RHYS JONES http://interactivemarketingtre..TV Directors Creating “experiences”“digital” as USP Buying Attention2008 TRENDS
اسلاید 5: 5What’s In?Scalable Emerging MediaWhat’s Out?Struct User Gen ContentGames2.0 :Asnyc GamesTV 30’’ SpotsUnstructured UGC2008 Consumer Internet Prediction3JEREMY LIEW http://lsvp.wordpress.com2008 TRENDS
اسلاید 6: 6What’s In?Rise of N-11What’s Out?Social NetworkingHandmadeThe Shape Of Things To Comehttp://www.guardian.co.uk4JAMES HARKIN P2P* Sharing /LendingRev Migration to China Social Reputation Mgmt2008 TRENDS
اسلاید 7: 7What’s In?More Radiohead D2C What’s Out?KINDLE = Web BrowserGoogle into Set Top Box“Daily” –News papers The future promises loss, revenge, surprise..5http://www.businessweek.com/..JON FINE Yet toComeCell phone as MediaMicrosoft Media offerings2008 TRENDS
اسلاید 8: 8What’s In?Premium Instant (Kindle)What’s Out?Eco –Icon (Fashion/Design)Experiences Basic8 Important Consumer Trends for 2008..6http://www.trendwatching.com..TRENDWATCHING Yet toComeMobile World Wide Eco –UglyProductsMobile Access , Products, NetworkSell it YourselfMake it Yourself Global World /CrowdSocial Media, Android, Open Source2008 TRENDS
اسلاید 9: 9What’s In?Customized Virtual WorldWhat’s Out?Ad Effectiveness1-1 MarketingSecond LifeOnline Advertising Continues To Evolve & Mature. 7http://www.adotas.com/2007..DILIP DASILVA ClicksLocal Ad PlatformsMake it YourselfVideo :Overlay AdSemantic Tools = Marketing Tools2008 TRENDS
اسلاید 10: 10What’s In?Proving Greenness What’s Out?Out –Of Home AdsContextual Ads Marketers Should Avoid Over-hyped Opportunities .. 8http://consumerlab.wordpress.com/DREW NEISSER Marketing Experiences/ServicesMobile +Game +Video + Widget +SN = Mkt Tools2008 TRENDS
اسلاید 11: 11What’s In?Mobile Experiences Smart Phone/Cool PhoneWhat’s Out? Users Control Over content & FeatureMobile Web (Android/Kindle)2008 is the Year of Mobile Media.9http://darmano.typepad.com/..DAVID ARMANO Social Exp on Mobile Website/WidgetWeb site +Widget + Multiple Device2008 TRENDS
اسلاید 12: 12What’s In? Search Moptimization WOMbaggingWhat’s Out?Friendiligience + conv. with customersSocial mediation & we-bargaining with customerOfficial 2008 Web 2.0 Buzzword Forecast10http://www.clickz.com/..PETE BLACKSHAW Recruiting & “owning” the influencersGreenlashingCredibility of invitations New content forms2008 TRENDS
اسلاید 13: 132008 Marketing Trends Predictions Cloud tags: what’s in for 2008?Generated by tagcrowd.com2008 TRENDS
اسلاید 14: 142008 TRENDSDiscover more trends at:www.trendsspotting.com
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