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Strategic Business Management "77 How you can develop general Manager awareness and thinking in your middle managers. Offered by Richard M. DiGeorgio & Associates 215-369-0088

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What is SBM? (Strategic Business Management) ~ A middle management development program for hi-potential leaders. ~ A powerful digital computer simulation of a fictitious Company - seems Real. ~ Participants manage many interdependencies to achieve success. ~ It is played in teams of 4-8. ~ The program is 80% experiential. ~ Tailoring and action learning align it with your organizational neéds.

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The Need: a ‏سس سس‎ Alignment and boundarylessness: keys to success. Developmental jobs are fewer. ~ The bar is higher - competition greater. How to capture managers’ interest when dealing with conceptual business ideas. ~ How to get the benefits of a quality, intense university program for Hi-Po’s; yet avoid the costs and time required?

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Program Challenges: (NR RE ‏سس سس‎ ~ Align an organization & keep it aligned ~ Develop a strategic plan to grow company » Turnaround a struggling company ~ Understand key levers to change ~ Develop people and future leaders ~ Develop a balanced scorecard ~ Work effectively as cross functional teams ~ Apply lessons to real world situations

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How Is This Program Different? ۳ a ‏سس‎ ‎Provides a hands-on, highly interactive experience. Allows managers to make the hard decisions that come with running a business. Provides immediate feedback based on decisions made. Makes learning difficult conceptual topics un. Great platform to understand your firm’s strategy and alignment issues. Easily tailored to emphasize your needs.

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Key Objectives: ee ~ Strategy: ! Understand what alignment really means ! How Balanced Scorecard ties to Strategy ~ Change: | Understand levers of change | Experience turning around an organization ~ Organizational Effectiveness: | Keys to organizational success ! Diagnosing organizational effectiveness

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Key Objectives: ee ~ Teams: ۱ Learn the keys to team effectiveness. ! Learn to apply team concepts in challenging situations by getting feedback. ~ Profitability: ! Understand the factors that impact profitability. ! Understand the difference between leading and lagging indicators of success.

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Decisions - Decisions: RN aaa = Marketing * Pricing ° Market * Develop Share Target New Product Manufacturing ° Production * Vendor * Inventory Targets Relations Policy Finance * Debt to * Measures of * Cash Flow Acquire Success R&D - * Whereto ° AlignR&D& ۰ 0 0 Improvements /nvest R&D Strategy Market HR ۶ Morale * Develop * Top Grade People

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Screens From Simulation Description of Each Below ea ‏سس‎ Home page for Simulation HR Decisions Available in Simulation Example of Competency Report for One of five departments One Portion of the Sales Report Another Portion of the Sales Report - (other portions not shown) - there are 15 reports - Sales, Finance, etc. - all reports updated automatically each quarter 6. Marketing and Sales Decisions 7. Graph of Quality & Timeliness for one Product 8. Graph Shows Comparison of your Product's Price and Equivalent Product Prices (There are many other graphs which are automatically updated after each quarter is played) بر نج با ما

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oan Leg AU Rb creel ‎[ries |‏ ۳ تا مس ‏مسا مود 93972001 ‎Implemen Run Business through Months 1310 15 ‎Control information System ‎ ‎En Business Planning ‎Leave Simulator

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Management & Staff Training VP Assignment & Job Fit Display Requisition VP / Manager / Supervisor HR Department Staffing Layoff Management or Staff Salary Reviews Remove a Candidate from Hite List Exit & Human Resources Decisions

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0 MARKET dinsion Competency Report as of Mont MARKET Dvision ۰ BUS ۲۵۵۱ ۲ ۷۳۱۲ ۵ ۱/۵۲۵0 0 MGRCUS 30 Staff Staff Staff Staff

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Sales Activity & New Accounts | Sales report as ‏اه‎ ۷۵۵۰ 5 ۷۷۱ 2 ASPEX |ASPEX |IBUCAP |IBUCAP |BIOSOL |BIOSOL Cold Calls Leads followed up Appointments kept Proposals sent Final Pres made Leads from Advert Ageing Leads New Accounts Lost Accounts Active Accounts

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Orders / Rejects / Shipments v| Sales report as ‏اه‎ ۷۵۵۲ 5 ۱۷۵۴ 2 ASPEX |ASPEX _|IBUCAP BIOSOL_|BIOSOL for months] v, 5 for months} for months) 10-12 cars 2 10-12 Begin Backorders 13300 5937 8572 8357 2936 New Orders 36226 ۰. 7 43820 160937 16794 Committments 0 320 516 1376 Rejects refilled 258 923 245 962 Total Orders 187947 53153 2 Shipments 152774 41899 8 Ending Backorders 5173 11254 11254 Your Price 34 8 66 Avg Pre of Commit 43 70 70 Industry Price 37 72 72 Your Advertising 235021 162248 1009299 86963 Industry Adverts 798761 455428 2267633 ۰ 8 Market Share % 24.00 27.90 27.90 12.60 # of Competitors 4 1

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Bsa 2000 5 1 ‘ASPEX BUCAP! 00501 6 0 FEVAE 3 0 LEAP ASPEX _BUCAP DEPARTNENT RESCLCES ‏لاه بر‎ ۵060 PRICE Fed ‏هه‎ ADVERTISING ‏عن‎ so 0 مام هب Vin ice Fr commirert orders 5 Manaost ‏ماه‎ ‎Con Hur of Sih 4 Now Sia Ht marth aa 0 Ente fed sling prise lor ASPEX (Cur Mt Pce = £9)

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ASPEX Reject Rate—— 677 631 584 337 490 443 3.96 3.49 235 29

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"2۹900" eT ASPEX Your Price —— ae ‏ون‎ 5 000 71.60 6341 32 >> ‏سح‎ 65.21 22> << ‏کت یس‎ 55 5۵80 ۳ 58.82 2 55.62 243 ۷77 ‏ااا‎ 52.43 49.23" 5 ۳" 49.23 ‏ههه‎ Oo 464 ASPEX Industry ‏عمترط‎ OMT 2 ales SC Month Number

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Materials Used: ee Good to Great ' Leading Change Collins Kotter The Discipline of — The Service Market Leaders Profit Chain Treacy, Wiersema Heskett, et. al. 8 * 716 ۷/5۵0 ۴ ~ Competing for Teams the Future Smith, Katzenbach Hamel, Prahalad » Execution Bossidy, Charan

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Options To Tailor ee ‏ل سس‎ " Emphasize soft side skills: * Provide coaches * Tie to feedback instruments * Strengthen team building learnings " Tie to your strategic planning process: " Change exercises and handouts to reflect " Use cases from inside the company " Presentations by key executives " Integrate with larger Exec Dev Program

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Benefits to Your Organization: (NR RE ‏سس سس‎ ~ Attendees will: " Be better strategic thinkers and organizational diagnosticians Better understand your organization’s strategy and challenges «۶ Identify issues of alignment they personally need to address Increase their understanding of team effectiveness * Be better leaders " Be encouraged to lead change in their unit = Follow-up Two Months after allows attendees to share their learnings and encourage application of learning

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