صفحه 1:
Orb Content Dacageweut Mike McConnell lain Middleton

صفحه 2:
Oko we we * Mike McConnell Web Team Manager University of Aberdeen * lain Middleton Learning Technologist University of Aberdeen (formerly Web Editor, The Robert Gordon University)

صفحه 3:
Ovion “Content Management software that enforces centrally defined styles and standards should be the only means by which content is added and maintained on your web site” Vote: YES NO or ABSTAIN

صفحه 4:
Oko we pou? * Name, job, organisation * Does your organisation have CM software? * How happy are you with you web site ona scale 1-5? (1 = very unhappy, 5 = very happy) * What bugs you about your organisation's web site? n 4 45 seconds or less

صفحه 5:
Croupwork 0: Macaig Cocterat List the top 3 reasons why you need content management 10 minutes

صفحه 6:
Groupwork ©: GoPiwure ٩۱ماه‎ 3 most important implications/issues to consider if you introduce software to manage content (CMS) 9 minutes ۳ | 9 3

صفحه 7:
Grouwork 9: Gkorful The 3 most important things you can (or must) do that CMS software won’t do for you 17 8 minutes im Pp: 9 3

صفحه 8:
@erspevives to ‏حلص‎ Impact on, and implications for: * The organisation * Management * Content providers * Providers of web services + Users What do they want? What do they need?

صفحه 9:
Cuse studies 1. The Robert Gordon University In-house developed CMS: - major project - compulsory / uniformity - product-centred approach

صفحه 10:
Ouse studies 2. University of Aberdeen CM facilitated by range of solutions: - emphasis on support - opt-in culture, managed growth - process-centred approach

صفحه 11:
Ouse study 4: 000 * Major project - driven from the top * In conjunction with major BPR * Complete redevelopment: - full representation through easy publication - consistency - to be perceived as “best in class” * Key personnel required to take part * Big budget, tight timescale

صفحه 12:
Ouse study 4: 000 + Initiation: - Project team assembled - “Compass” defined (purpose, standards, requirements) - Systems procurement * Key personnel identified to: - build detail, agree(!) priorities and manage content collection - take responsibility! CMS & templates developed in-house * pre & post launch monitoring

صفحه 13:
Ouse study 4: 000 * Resources and broad participation - made it possible * Authority - made the participation happen * Defined goals and techniques for achieving these - built the site * ACMS tool, training and monitoring - made it sustainable

صفحه 14:
م9۷ ‎O oP‏ :9 رلیو عون * Process focus approach * Devolved, highly active extant authoring community * Improve what's there, encourage and facilitate partcipation * Realisation of budget (and other) constraints * Objective thus to provide a sustainable community for future development

صفحه 15:
م9۷ ‎O oP‏ :9 رلیو عون ٠ Central body with management authority to oversee policy: ‘assess core needs, evaluate competing interests and have the authority to sanction or preclude Web activity’ ٠ Central support team to advise, assist and monitor; develop corporate style ٠ Charged service provision ٠ Support mechanisms: tools/training/ communities of interest

صفحه 16:
م9۷ ‎O oP‏ :9 رلیو عون + Participation - sustains and supports existing authoring community and users; involves management - doesn’t impose: changes by persuasion and best practice; policy where necessary ٠ Support - free support and training; cost effective service * Communication - greater, two way communication between management and departments

صفحه 17:
له وول) “Content Management software that enforces centrally defined styles and standards should be the only means by which content is added and maintained on your web site” Vote: YES NO or ABSTAIN

صفحه 18:
+ Need to define what we mean by / want from content management * The mechanics of implementing solutions will differ from organisation to organisation * Software may be a part of the solution; on its own it is not the solution * We all have our own understanding of the issues, meanings and terminology

صفحه 19:
Curtker ٩۱۳۵ ‏وطال‎ lain Middleton - iain@imiddleton.com Mike McConnell - m.mcconnell@abdn.ac.uk + The Robert Gordon University http://www.rgu.ac.uk * University of Aberdeen http://www.abdn.ac.uk

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